DNAinfo reporting on Chicago’s longest running free Thanksgiving meal

The term “traditional media” includes digital-only media outlets. To further the Boys & Girls Clubs of Chicago’s annual free Thanksgiving meal, turn to respected outlets like DNAInfo.

Placing time-sensitive events where they’ll be seen

Some placements are self-placements. To support The 606’s hyper-focused events, we developed a comprehensive list of calendars, community resources, and non-traditional outlets which created sizable buzz in the community.

YMCA in Chicago Tribune’s Instagram feed

Photo help tell client stories, too. During the 2015 Illinois budget crisis, the Chicago Tribune’s Terrence Antonio James’ photo of a Y youth appeared online and on the paper’s Instagram account.